Cross-cultural communication


Cross-cultural communication has become strategically important to all of us in a globally interconnected world. Understanding cross-cultural communication is important for any individual or company that has a diverse workplace or plans any global business. Cross cultural communication involves an understanding of how people from different cultures speak, communicate, and perceive the world around them. It deals with understanding different business customs, beliefs and communication strategies. Language differences, high-context vs. low-context cultures, nonverbal differences, and power distance are all major contributing factors that can impact upon our communication with other cultures. Let’s learn the ways of cultural understanding to create bridges among the people and not the barriers between. It will benefit it us all in the long run.